The Anchors - The Secrets of Psychology Simply Explained

YOU CAN'T OPEN NEW DOORS WITH OLD KEYS

The Anchors Mindset -
Negotiation Redefined

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Willingness to change

YOU CAN'T OPEN NEW DOORS WITH OLD KEYS

2024 is a year that demands us to urgently reassess our negotiation behavior. In the face of a rapidly changing world where transparency and fairness are gaining increasing importance, clinging to outdated patterns of thinking is no longer an option. The time has come to discard old, worn-out negotiation strategies and bravely chart new paths forward. Particularly in 2023, numerous "Supercoaches" on social media successfully attempted to sell old wine in new bottles. Yet, these worn-out and irrelevant methods may appear appealing to sellers at first glance, promising short-term gains. However, in the long run, they lead to one inevitable outcome: failure!

It's as if we keep hearing the same old songs over and over again, expecting them to take us on a completely new journey each time. But the reality couldn't be further from the truth: These supposed "pearls of wisdom" may briefly boost business, but only because you dared to try something new. You stepped out of your comfort zone - not because the tips and tricks are revolutionary. Therefore, it's time for us to break free from these deceptive illusions and embrace effective, sustainable negotiation methods.

If you want to achieve results you've never had before, you need to do things you've never done before. Exactly for this reason, you should read Rethinking Negotiation - it's a total game-changer! This groundbreaking book retires worn-out negotiation tactics and non-functional strategies and flips traditional understandings of negotiations upside down. Drawing from a diverse background and experiences across various cultures and business domains, Rethinking Negotiation presents a captivating concept that sheds light on the emotional and logical aspects of negotiations.

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Rethinking Negotiation

  • English
  • 212 Pages
  • 978-3-7583-1296-0 / ePUB / Kindle
  • 978-3-7583-4106-9 / Paperback
  • Innovative negotiation approach
  • Genuine win-win outcomes
  • Clear psychological insights
  • Historical political case studies
  • Modern business analysis
Book Tip 2024

You've got to check out "Rethinking Negotiation" - it's a total game-changer! This groundbreaking book retires worn-out negotiation tactics and flips traditional understandings of negotiations upside down. Drawing from a diverse background and experiences across various cultures and business domains, Chris Kunze-Levy presents a captivating concept that sheds light on the emotional and logical aspects of negotiations.

The journey begins with a compelling introduction that urges readers to reconsider their approach to negotiations. Through personal anecdotes and everyday observations, Chris shows how negative emotions and misconceptions often shape our perspectives on negotiations. But amidst the challenges, there's a message of hope and a reminder of the opportunities that negotiations offer when approached correctly.

Now, let's dive into the real gem of the book: the Anchors Mindset. It's a fresh and innovative negotiation method that goes beyond traditional approaches, offering a new perspective on negotiations. This method aims to create genuine win-win situations by using anchor points to establish common ground and encourage creativity and cooperation.

A standout feature of the book is the introduction of the "Swinging Anchor" concept, which recognizes that negotiations are driven by both emotional and logical motivations. Through clear examples and vivid metaphors, the author explains how to balance these dimensions to achieve more successful outcomes.

What's really cool is how the book effectively communicates complex psychological concepts without feeling cumbersome or abstract. Chris employs clear examples and vivid metaphors to illustrate his ideas. He draws upon intriguing negotiation scenarios, ranging from historical political negotiations to modern business deals, and presents concise case studies that underscore the effectiveness of the Anchors Mindset and the "Swinging Anchor" concept. These examples help readers better grasp the intricate negotiation concepts and offer practical tips and techniques suitable for readers of all experience levels.

Overall, "Rethinking Negotiation" is a breath of fresh air that can benefit negotiation experts and novices alike. It is a philosophical approach that encourages you to question your thought patterns and step out of your comfort zone. It inspires you to strive for continuous self-improvement and be open to new ideas and approaches. If you are ready to reconsider your negotiation strategy and are seeking a more effective method to create genuine win-win situations, this book is a valuable companion. Dive into the world of the Anchors Mindset and discover the art of modern negotiation.

Here you will find a small selection of popular bookstores where you can easily order books online. This list will grow gradually. If you haven't found anything yet, try searching on Google, or you can send us an email at book(at)the-anchors.co and order directly from us.

Orders in Europe:
Austria: BOD, Morawa, Thalia
Belgium: BOL
Denmark: Tales, Saxo
France: Decitre, Furet du Nord, Amazon, fnac
Germany: BOD, Deutsche Buchhandlung, Bücher.de, Ecobookstore, Hugendubel, Buchhandel.de, Weltbild, Thalia, Everand, Bücher Wege
Italy: Libreria Universitaria, Amazon, Hoepli
Netherlands: Amazon, BOL
Norway: Adlibris, Tales
Sweden: bokus, Adlibris, Amazon
Switzerland: BOD, Buchhaus.ch, Exlibris, Orell Füssli
United Kingdom: Wordery Bookshop, Blackwells, Rakuten Kobo Inc. (ebook), Hive, Alibris, Foyles, Amazon, Waterstones

Orders in America:
Canada: Rakuten Kobo Inc. (ebook), Amazon
United States: Harvard Book Store, Alibris (Lowest Price), Rakuten Kobo Inc. (ebook), Thrift Books, Amazon, Hudson Book Sellers, Powells, Green Apple Books, Books and Books, Strand Books Store, Magers & Quinn, Barnes & Noble, Baker & Taylor, Everand, Book A Million, Otto Bookstore

Orders in Asia and Australia:
Australia: Amazon
India: Amazon
Japan: Amazon
Singapore: Amazon
South Korea: Kyobo
Taiwan: Sanmin

Chris Kunze-Levy, born in Hamburg, took the leap to Israel in 2009 after working in various European countries. Over a span of more than three decades, he has continuously developed and perfected his negotiation skills on both a national and international level.

Throughout his remarkable career journey, Chris Kunze-Levy has specialized in handling complex global negotiations, the art of intercultural communication, and the advancement of sales strategies for both startups and established companies.

The Psychology of Sales was a game-changer for me. It provided a perfect blend of theory and actionable techniques and strategies to improve my sales skills. Since taking the course, I've noticed a significant improvement in my ability to connect with clients and close more deals.

Carine Paunković - Director of Employee and Customer Onboarding, Serbia   

When I think of a professional 'Anchor', I think Chris. He has the experience and the knowledge to keep himself and others steady even in the stormiest waters - and train you how to do the same. Together you'll grow your awareness, your resilience and your capacity to achieve even your most ambitious visions.

Ben Baginsky - Organisational Consultant, UK   

Chris is an exceptional mentor. What sets him apart is his personalized approach to coaching by investing time to get to know you and your strengths. This helped me develop my leadership skills. I'm grateful for the invaluable lessons, which have positively impacted both my professional and personal life.

Nicole Fried - Fraud Monitoring Analyst, Israel   

Chris is an amazing mentor, in business as well as in life and it is an absolute privilege to work with him. One of the best things about working with Chris is that he will always find time to sit down with you and talk about whatever you need.

Stevan Kostic - CX leader, Serbia   

With Chris and his mentorship I learned how to channel my ideas and improve in many different ways which eventually allowed me to be able to create, organise, lead and motivate an amazing team that was able to overcome any obstacle.

Milos Magdelinic - Consumer Support Manager, Serbia   

I highly recommend Chris for coaching services & psychology of sales (and more!). With his extensive experience in global sales he possess a wealth of knowledge & expertise that benefits any team. Chris is also a skilled mentor, with a talent for developing middle management & driving growth in company revenues.

Rachel Shaffer - Partner / Channel Business Development Manager, Israel   

Chris is an incredible mentor who had a positive impact on our team and the organization as a whole. Chris created a culture of excellence, teamwork, and collaboration, which led to great success. A great communicator, always willing to listen to team members and provide feedback and guidance when needed.

Tim Silkroski - Human Resources Analyst II, Las Vegas-USA   

highly recommend Chris as a sales coach. He is an expert in his field with a rich knowledge and experience that he generously shares with his clients. Chris is a dynamic and passionate who is committed to helping his clients succeed. He is a true asset and has helped me in the beginning of my sales career

Renata Meth - Sales Development Representative , Israel   

The Anchors were extremely helpful in improving our copywriting and making our posts more customer-centric. The way they're able to turn a bland piece of text into a powerful message that motivates people to take action was enlightening to say the least.

Sami Rosier - Founder, Netherlands   

Chris taught me the importance of learning about customers and what it's like to be in their shoes. One lesson I really appreciated from him is that giving unnecessary pricing discounts is an incorrect method that replaces learning how to provide real customer value.

Moshe Siegel - Consultant, Israel